营销视频英文缩写大全简单
Marketing videos are a dynamic and engaging way to promote products, services, and brands. To ensure these videos are concise and impactful, many professionals use缩写 (abbreviations) to streamline their scripts and production notes. Here's a simple guide to some commonly used marketing video abbreviations:
- CUT: Indicates a transition from one shot to another.
- DOLLY IN/OUT: Refers to the camera moving closer to or away from the subject.
- FADE IN/OUT: Gradual transition to or from a black screen.
- MATCH CUT: A transition that matches visual elements between two shots.
- MOS: "Man On Screen" or "Microphone Off," indicating no audio is needed.
- OTS: "Over The Shoulder," a shot where the camera is positioned behind one person, looking over their shoulder at another.
- POV: "Point Of View," showing the scene from a character's perspective.
- SOT: "Sound On Tape," referring to a shot with natural sound.
- TIGHT SHOT: A close-up shot focusing on a specific detail.
- WIDE SHOT: A shot that captures a broad view of the scene.
- 2 SHOT: A shot that includes two people.
- 3RD: "Third Person," indicating a shot from a neutral perspective.
- B-ROLL: Additional footage used to complement the main shot.
- CGI: "Computer-Generated Imagery," indicating computer-generated elements.
- J-CUT: A type of cut where the audio from the first shot continues over the visual of the second shot.
- L-CUT: The reverse of a J-CUT, where the audio from the second shot continues over the visual of the first shot.
- MONTAGE: A sequence of shots edited together to convey a message or tell a story.
- SUPER: "Superimpose," adding text or graphics over the video.
- V.O.: "Voice Over," referring to a voice narrating the video.
- VFX: "Visual Effects," indicating special effects added to the video.
- ZOOM IN/OUT: Enlarging or reducing the image to focus on a specific area.
By incorporating these abbreviations into your marketing video production, you can create a more efficient workflow and ensure that your message is delivered clearly and effectively.
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